What is GiftDesk

GiftDesk is a Shopify app for batch gift ops. The store fulfills packages; the gift team gets a live desk for recipients and owns the follow-up.

Give gift buyers a live dashboard for their recipients. You fulfill; they own the follow-up.

Who it is for

Role	Who	Job
A — Store	Shopify merchant	Create campaigns, fulfill, share the desk
B — Gift team	Gift lead + seats	Own people, contact recipients, confirm the batch
C — Recipient	End recipient	Open a gifter-branded gift page

What makes it different

• Not commodity A→C tracking. Carrier links are secondary.
• Shared desk, not spreadsheet chains. Table + KPI strip for the batch.
• Two brands, clear rules. Store brands the desk (A↔B). Gifter brands recipient emails + gift page (B↔C).
• Hybrid packaging. Stores pay for campaign capacity; gift teams pay for seats.

Start

• Stores → Get started — stores
• Gift teams → Get started — gift teams
• Concepts → Parties & branding